My Journal.

Let’s go behind the scenes into my life as an independent agent and solo businesswoman. (The 2.0 version who no longer believes in hustle culture!)

This is where I’m sharing all the juice - insights, business advice, career tips, lifestyle hacks and personal stories collected over two decades of life as a real estate professional and self-confessed introvert.

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BUSINESS, CAREER, REAL ESTATE LIFE Wendy Russell BUSINESS, CAREER, REAL ESTATE LIFE Wendy Russell

Why I Snubbed The Franchises And Became An Independent Agent

The decision to work under a franchise or go out one your own as an independent agent will heavily determine the course of your career as an agent. Before you make the life-changing choice, consider your options carefully. There are pros and cons on both sides of the fence and this post will explain how I came to make my decision (3 times).

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BUSINESS, CAREER, REAL ESTATE LIFE Wendy Russell BUSINESS, CAREER, REAL ESTATE LIFE Wendy Russell

Why The Real Estate Industry Is Obsessed With GCI

For as long as business has been around, we have been benchmarking our view of success in direct correlation with how much we earn. The more we make, the more successful we are considered. Yes, there is truth in this, but as independent women we must create our own personal reference points for what success means to us. Because success can be anything you want it to be.

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